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'Management and Change in Africa'
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'Management and Change in Africa'
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Management and Change in Africa:
A Cross-Cultural Perspective
Key Results from the Project
| The following are key results from
the project Management and Change in Africa. This empirical project looked
at the nature of management and organization across 15 sub-Saharan
countries, how this is changing and the desirability of the direction of
change to the over 3000 managers surveyed. It also looked in depth at
organizations in South Africa, Kenya, Cameroon and Nigeria, through
interviews with managers, and management and employees surveys in
organizations in key sectors of the economy.
Managing
Complexity and Uncertainty in the African Environment
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The
way the operating environment is seen in terms of constraints and
opportunities is important to successful and appropriate
organizational managements.
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Understanding
how perceptions of uncertainty and ambiguity are culturally formulated
is important to how managers act towards the operating environment.
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An
ability to ‘capture’ the wider societal collectivism, humanism and
entrepreneurial flair in Africa may all be key to organizational
success.
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The
capability to develop cultural synergies, and include different and
wider stakeholders is a prerequisite to making appropriate decisions,
through a more thorough understanding of the operating environment:
helping to reduce uncertainty, and including multiple stakeholders.
Managing
Decision-making
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Understanding
the influences of cultural differences on decision-making and managing
different value systems is important in developing decision processes,
and in transferring knowledge and decision systems from other
cultures.
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As
above, effective and appropriate decision-making should be based on
the inclusion of a wider stakeholder base, and some organizations are
beginning to recognize this in part.
-
However,
current participatory and empowerment management, transferred from
Western systems, is gaining in importance in Africa, but is mostly
‘tactical’ at the implementation level, and based on contingency
principles, leaving strategic decisions to top management, and often
by foreign boards, with little or no wider stakeholder involvement.
Using
Appropriate Leadership and Management Styles
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There
are a variety of hybrid management systems operating in Africa, some
highly adaptive to the operating environment, and successful, some
maladaptive.
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These
can be described by reference to three ‘ideal type’ management
systems: post-colonial (based on coercive leadership and
alienative involvement); post-instrumental (based on
remunerative reward and contractual involvement); and African
renaissance (based on normative leadership and moral involvement)
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African
management systems appear currently to be predominantly results
and control oriented (post-instrumental and post-colonial),
with some country differences: DRC is more control oriented; -
Mozambique and Rwanda are more people (normative) oriented.
-
There
is a general desire among managers to be more people and results
oriented (particularly Burkina Faso and Botswana); but people
orientation is not reflected in managers’ projections of the future
of their organizations, yet a higher emphasis on results is.
Motivating
and Rewarding Managers
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Locus
of control, or the extent to which managers perceive that events can
be controlled by them (internal locus) or are outside their control
(external locus) has implications for motivational systems such as
results driven reward systems. This was found to be generally
moderately ‘internal’ (contrary to general assumptions), with
managers in Botswana, Ghana, RSA, and Zambia more internal than other
countries; and also differences within RSA among cultural groups.
-
Security
needs, which affect the ‘hygiene’ nature in motivational systems
of a steady and secure job appear to be higher in Kenya, Ghana, and
Zambia; and lower in RSA, Botswana and Zimbabwe.
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Managers
generally report a preference to work as part of team, but see this
tendency as being lower in others.
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Work
centrality is generally low: family and outside work life is more
important.
Gaining
Employee Commitment: Work Attitudes and Organizational Climate
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Humanistic
and communalistic attitudes are prominent.
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There
is a need for stability, and employees have expectations of loyalty
from their employer.
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Employees
report a moderately high loyalty to the organization, yet a moderately
low work centrality.
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There
is a separation between home/community life and work life.
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Reported
levels of coercive control (post-colonial management systems) seem to
be too high.
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Employees
appear to be team workers.
Managing
Multiculturalism: Developing Managers
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Different
in learning styles may suggest that Anglo-Saxon teaching methods with
a focus on process may be inappropriate.
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Also
questioned is the appropriateness of the ‘Organizational Learning’
concept that is being introduced into organizations in Africa, with
very littler thought.
-
From
the points above, management development, and organizational capacity
building, should include the following areas: understanding
constraints and uncertainty; accommodating interests of multiple
stakeholders; developing decision processes that give voice to those
interests; motivating and gaining commitment by reconciling
home/community and work life; assessing appropriateness of management
principles and practices; managing multiculturalism and cross-cultural
development.
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Management and Change in Africa Project,
Centre for Cross Cultural Management Research,
ESCP-EAP European School of
Management, 12 Merton Street, Oxford, OX1 4JH.
AfricaManagement.org ©
Terence Jackson 2002
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